Academic Affairs Marketing
  • Services
    • College brand implementation 
    • Content strategy 
    • Digital marketing
    • Marketing consultation 
    • Strategic planning 
      • SWOT analysis 
    • Website support 
  • Resources
    • Training resources 
      • Playbooks
      • Campaign blueprints
    • Frequently asked questions
    • A–Z guide to marketing support for Academic Affairs
  • About
    • Staff directory
    • News and updates
    • Request support
  • IN
  • Academic Affairs Marketing
  • Navigating NAU’s web ecosystem and support pathways

Content

Navigating NAU’s web ecosystem and support pathways

Posted by Jennifer Martin on April 29, 2026

Northern Arizona University’s web ecosystem includes several connected platforms, each serving a different purpose. This overview is meant to help Academic Affairs faculty and staff understand where content lives, who manages it, and how to request updates or share feedback.

Academic content on nau.edu

Academic content on nau.edu includes high-level information about colleges and departments, accreditation, program areas of interest, and online degree programs (undergraduate, graduate, online, minors). Its primary goal is to attract and engage prospective students. This site is managed… Read more

Filed Under: Content, Resources, Training

Marketing support resources at NAU

Posted by Jennifer Martin on April 28, 2026

At Northern Arizona University, marketing and communications support has evolved to better align enrollment, outreach, retention, and engagement efforts across campus. By adopting a more decentralized approach, the university is strengthening its ability to recruit and yield students, elevate its reputation as the nation’s leading engine of opportunity, and steward resources effectively.

Today, multiple divisions provide specialized marketing and communications support—each designed to serve specific audiences and goals. Whether you’re planning a campaign, designing materials, or refining your messaging, there… Read more

Filed Under: Brand, Content, Resources, Strategy, Web

Recent Posts

  • Academic Affairs email marketing pilot
  • Navigating NAU’s web ecosystem and support pathways
  • From AI to marketing foundations: AAM at Development Days
  • Marketing support resources at NAU
  • From Strategy to Execution: Resources for Academic Marketing

Recent Comments

No comments to show.