Meaningful link text makes pages more friendly for visitors and search engines.<\/p>\n
The link text should always describe what the user will see when they click on it. It should never be “Click Here”, “Here”, or the URL itself. For example, these are appropriate ways to include a link: Some examples of inappropriate ways to create links are: Check out the stink bug fact sheet at:\u00a0http:\/\/ento.psu.edu\/extension\/factsheets\/brown-marmorated-stink-bug<\/a><\/p>\n Check out the stink bug fact sheet\u00a0here<\/a>.<\/p>\n People scan text on the web rather than reading, so it is important to highlight the relevant words to make it easier for them to decide to click a link.<\/p>\n When printing a page, “click here” is irrelevant, and users are not likely to type in a long URL correctly (if at all!). In addition, long URLs do not wrap nicely, which makes a printed page hard to read.<\/p>\n Meaningful link text is more accessible to all users, but especially helps disabled users. This is covered under\u00a0Section 508 of the Americans With Disabilities Act<\/a>.<\/p>\n Search engines use the link text as metadata to help in their rankings. “Click here” or the URL does not give them any additional information, but meaningful text does.<\/p>\n Devices such as smartphones and screen readers are not tightly tied to the “Click” metaphor.<\/p>\n
\nFor more information, you can check out the\u00a0stink bug factsheet<\/a>.
\nor
\nThe\u00a0Department of Ecosystem Science and Management<\/a>\u00a0has three undergraduate baccalaureate degree programs:<\/p>\n\n
The Incorrect Way<\/h2>\n
\nClick here<\/a>\u00a0to check out the stink bug fact sheet.<\/p>\nBenefits Of Choosing Appropriate Text<\/h2>\n