{"id":10028,"date":"2011-07-14T12:28:07","date_gmt":"2011-07-14T19:28:07","guid":{"rendered":"http:\/\/stage.headlessnauedu-b6hgdzckfdgxgzhe.westus-01.azurewebsites.net\/?p=10028"},"modified":"2013-01-14T14:55:11","modified_gmt":"2013-01-14T21:55:11","slug":"university-to-unveil-revamped-website","status":"publish","type":"post","link":"https:\/\/in.nau.edu\/news\/university-to-unveil-revamped-website\/","title":{"rendered":"University to unveil revamped website"},"content":{"rendered":"<figure id=\"attachment_10029\" aria-describedby=\"caption-attachment-10029\" style=\"width: 390px\" class=\"wp-caption alignright\"><a href=\"http:\/\/nau.edu\/Marketing\/Services\/EDEN-Overview\/\" rel=\"attachment wp-att-10029\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-10029 \" alt=\"University to unveil revamped website\" src=\"http:\/\/stage.headlessnauedu-b6hgdzckfdgxgzhe.westus-01.azurewebsites.net\/wp-content\/uploads\/2013\/01\/website.jpg\" width=\"390\" height=\"220\" srcset=\"https:\/\/in.nau.edu\/wp-content\/uploads\/sites\/402\/2013\/01\/website.jpg 390w, https:\/\/in.nau.edu\/wp-content\/uploads\/sites\/402\/2013\/01\/website-300x169.jpg 300w\" sizes=\"auto, (max-width: 390px) 100vw, 390px\" \/><\/a><figcaption id=\"caption-attachment-10029\" class=\"wp-caption-text\">NAU&#8217;s revamped website will begin rollout later this month. Click on the image above for more details on the new look.<\/figcaption><\/figure>\n<p>Northern Arizona University will soon unveil its revamped website, featuring a content-focused approach and a refreshed design that will appeal to site users.<\/p>\n<p>As part of a phased rollout beginning in late July, the initial launch will feature the university\u2019s home page and associated landing pages, including Undergraduate Admissions, Financial Aid and the Graduate College.\u00a0Colleges, schools and academic departments will soon follow. More than 300 sites make up the university\u2019s official web presence.<\/p>\n<p><strong>Sandra Kowalski<\/strong>, director of university marketing, said the approach to the site\u2019s content and design was informed by extensive research, including focus groups, surveys and analysis of industry best practices. The project is an outcome of a university initiative known as Elevating the Digital Experience at NAU, called EDEN.<\/p>\n<p>\u201cThe research guided our approach and informed our outcomes,\u201d Kowalski said. In particular, she noted, internal users reported that the existing site underrepresented the university\u2019s capabilities and offerings, and outside visitors said the site was \u201cvisually unappealing and inconsistent, difficult to navigate and not particularly distinctive.&#8221;<\/p>\n<p>\u201cThe new content strategy and design,\u201d Kowalski said, \u201cis aimed at helping the university establish credibility and build awareness of its distinctiveness with key audiences, who are primarily prospective students and their parents, and at redirecting users quickly to the places they need to go.\u201d<\/p>\n<p>The university\u2019s new web design, along with a design rationale, is\u00a0<a href=\"http:\/\/eden.nau.edu\/wp-content\/uploads\/2011\/07\/Design-Reveal-2011-07-11.pdf\">now available for viewing<\/a>. For information about the EDEN initiative, visit\u00a0<a href=\"http:\/\/nau.edu\/eden\">nau.edu\/eden<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><a class=\"search-results-excerpt-link\" href=\"https:\/\/in.nau.edu\/news\/university-to-unveil-revamped-website\/\">Northern Arizona University will soon unveil its revamped website, featuring a content-focused approach and a refreshed design that will appeal to site users. As part of a phased rollout beginning in late July, the initial launch will feature the university\u2019s home page and associated landing pages, including Undergraduate Admissions, Financial Aid and the Graduate College.\u00a0Colleges,&hellip;<\/a><\/p>\n","protected":false},"author":46,"featured_media":10029,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-10028","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-faculty-staff"],"acf":[],"_links":{"self":[{"href":"https:\/\/in.nau.edu\/news\/wp-json\/wp\/v2\/posts\/10028","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/in.nau.edu\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/in.nau.edu\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/in.nau.edu\/news\/wp-json\/wp\/v2\/users\/46"}],"replies":[{"embeddable":true,"href":"https:\/\/in.nau.edu\/news\/wp-json\/wp\/v2\/comments?post=10028"}],"version-history":[{"count":0,"href":"https:\/\/in.nau.edu\/news\/wp-json\/wp\/v2\/posts\/10028\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/in.nau.edu\/news\/wp-json\/wp\/v2\/media\/10029"}],"wp:attachment":[{"href":"https:\/\/in.nau.edu\/news\/wp-json\/wp\/v2\/media?parent=10028"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/in.nau.edu\/news\/wp-json\/wp\/v2\/categories?post=10028"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/in.nau.edu\/news\/wp-json\/wp\/v2\/tags?post=10028"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}