{"id":455,"date":"2023-01-30T18:50:42","date_gmt":"2023-01-30T18:50:42","guid":{"rendered":"https:\/\/in.nau.edu\/naugo\/?page_id=455"},"modified":"2026-01-30T20:05:50","modified_gmt":"2026-01-30T20:05:50","slug":"policies","status":"publish","type":"page","link":"https:\/\/in.nau.edu\/naugo\/policies\/","title":{"rendered":"Policies &amp; Guidelines"},"content":{"rendered":"<h3 style=\"text-align: center\">NAU<em>go<\/em> Policies &amp; Guidelines<\/h3>\n<hr role=\"separator\" class=\"hr--transparent hr--transparent-15px not-in-view\">\n<!-- shortcode-accordion -->\n<div class=\"shortcode-accordion shortcode-accordion--closed\" style=\"position: relative;\" >\n        <a class=\"shortcode-accordion__trigger\" data-header=\"1.1 ITS Website Policies_0\" href=\"#\">\n      <div class=\"shortcode-accordion__header\">\n          <h4>1.1 ITS Website Policies <span class=\"screen-reader-text\">Accordion Closed<\/span><\/h4>\n          <span class=\"shortcode-accordion__header__arrow\"><\/span>\n      <\/div>\n    <\/a>\n    <div class=\"shortcode-accordion__body\">\n        <!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<html><body>\n<p style=\"font-size: 1.7rem\">NAU<em>go<\/em> adheres to all policies outlined in the following ITS documents&hellip;<\/p>\n<ul>\n<li><a href=\"https:\/\/nau.edu\/wp-content\/uploads\/sites\/26\/Web-Policy.pdf\">Website Creation &amp; Usage<\/a><\/li>\n<li><a href=\"https:\/\/legacy.nau.edu\/wp-content\/uploads\/sites\/26\/accessible_Website-Procedures.pdf\">Website Procedures<\/a><\/li>\n<\/ul>\n<\/body><\/html>\n\n    <\/div>\n<\/div>\n\n<!-- shortcode-accordion -->\n<div class=\"shortcode-accordion shortcode-accordion--closed\" style=\"position: relative;\" >\n        <a class=\"shortcode-accordion__trigger\" data-header=\"1.2 App Content Guidelines_0\" href=\"#\">\n      <div class=\"shortcode-accordion__header\">\n          <h4>1.2 App Content Guidelines <span class=\"screen-reader-text\">Accordion Closed<\/span><\/h4>\n          <span class=\"shortcode-accordion__header__arrow\"><\/span>\n      <\/div>\n    <\/a>\n    <div class=\"shortcode-accordion__body\">\n        <!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<html><body>\n<p style=\"font-size: 1.7rem\"><strong>One Source:<\/strong> Content on the NAU<em>go<\/em> app will not be a duplication of NAU website content. If there is information on a NAU website that a client would like to appear on the app, it must be done via iFrame, Cards of External Content, or External HTML content blocks.<\/p>\n<p style=\"font-size: 1.7rem\"><strong>Permanent Content:<\/strong> In order to qualify for a screen or collection of screens, the department or organization must serve a majority of the appropriate student population and meet the following criteria:<\/p>\n<ul>\n<li>Offers transactional tools for the student, offering convenience (example: Cline Library);<\/li>\n<li>Offers multiple events throughout the year; or<\/li>\n<li>Offer brief information about services accompanied by actionable links (phone, website, email).<\/li>\n<\/ul>\n<p style=\"font-size: 1.7rem\">**Permanent screens <strong>cannot<\/strong> be a replication of NAU.edu website content.**<\/p>\n<p style=\"font-size: 1.7rem\">All permanent requests are approved by the NAU<em>go<\/em> steering committee.<\/p>\n<\/body><\/html>\n\n    <\/div>\n<\/div>\n\n<!-- shortcode-accordion -->\n<div class=\"shortcode-accordion shortcode-accordion--closed\" style=\"position: relative;\" >\n        <a class=\"shortcode-accordion__trigger\" data-header=\"1.3 Push Notification Guidelines_0\" href=\"#\">\n      <div class=\"shortcode-accordion__header\">\n          <h4>1.3 Push Notification Guidelines <span class=\"screen-reader-text\">Accordion Closed<\/span><\/h4>\n          <span class=\"shortcode-accordion__header__arrow\"><\/span>\n      <\/div>\n    <\/a>\n    <div class=\"shortcode-accordion__body\">\n        <!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<html><body>\n<p style=\"font-size: 1.7rem\">Any University Partners requesting a push notification sent out via NAU<em>go<\/em> to promote a NAU event must submit that event to the NAU Events Calendar by the deadline. If the event is not submitted, the NAU<em>go<\/em> events administrator will make the decision if the event appears in the app.<\/p>\n<p style=\"font-size: 1.7rem\">Push notifications are used sparingly, and all requests are reviewed by the appropriate team: Many push notifications are approved by the Student Affairs Campus Life Communications team; others are approved by Academic Affairs or the NAU<em>go<\/em> steering committee.<\/p>\n<hr>\n<p style=\"font-size: 1.7rem\"><strong>Benefit<\/strong>: The NAU<em>go<\/em> events module is accessed over 100,000 time per academic year. If a department has an event, the NAU<em>go<\/em> events module will reach more of our students, faculty, and staff than any other digital production.<\/p>\n<hr>\n<p style=\"font-size: 1.7rem\"><strong>Implementation<\/strong>:<\/p>\n<ul>\n<li>To submit an event, please see the NAU Events Calendar <a href=\"https:\/\/in.nau.edu\/web\/events-info\/\">Submitting Events<\/a> page.<\/li>\n<li>To request a push notification via NAU<em>go<\/em>, please visit the <a href=\"https:\/\/in.nau.edu\/naugo\/content-request-form\/\">Content Request Form<\/a>.<\/li>\n<\/ul>\n<\/body><\/html>\n\n    <\/div>\n<\/div>\n\n<!-- shortcode-accordion -->\n<div class=\"shortcode-accordion shortcode-accordion--closed\" style=\"position: relative;\" >\n        <a class=\"shortcode-accordion__trigger\" data-header=\"1.4 Feature Event Guidelines_0\" href=\"#\">\n      <div class=\"shortcode-accordion__header\">\n          <h4>1.4 Feature Event Guidelines <span class=\"screen-reader-text\">Accordion Closed<\/span><\/h4>\n          <span class=\"shortcode-accordion__header__arrow\"><\/span>\n      <\/div>\n    <\/a>\n    <div class=\"shortcode-accordion__body\">\n        <!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<html><body>\n\n\n\n<!-- shortcode-tab -->\n<div class='shortcode-tab-container tab-count-4'>\n    <ul class='tabs'>\n                <li class=\"tab\">\n            <a class=\"shortcode-tab__trigger\" href=\"#\" data-header=\"Submission Criteria_1\">\n                <div class=\"shortcode-tab-header selected\">\n                    <h4>\n                        Submission Criteria <span class=\"screen-reader-text\">Tab Open<\/span>\n                    <\/h4>\n                <\/div>\n            <\/a>\n        <\/li>\n                <li class=\"tab\">\n            <a class=\"shortcode-tab__trigger\" href=\"#\" data-header=\"Benefits_2\">\n                <div class=\"shortcode-tab-header \">\n                    <h4>\n                        Benefits <span class=\"screen-reader-text\">Tab Closed<\/span>\n                    <\/h4>\n                <\/div>\n            <\/a>\n        <\/li>\n                <li class=\"tab\">\n            <a class=\"shortcode-tab__trigger\" href=\"#\" data-header=\"Implementation_3\">\n                <div class=\"shortcode-tab-header \">\n                    <h4>\n                        Implementation <span class=\"screen-reader-text\">Tab Closed<\/span>\n                    <\/h4>\n                <\/div>\n            <\/a>\n        <\/li>\n                <li class=\"tab\">\n            <a class=\"shortcode-tab__trigger\" href=\"#\" data-header=\"Content Guidelines_4\">\n                <div class=\"shortcode-tab-header \">\n                    <h4>\n                        Content Guidelines <span class=\"screen-reader-text\">Tab Closed<\/span>\n                    <\/h4>\n                <\/div>\n            <\/a>\n        <\/li>\n            <\/ul>\n        <!-- shortcode-accordion -->\n<div class=\"shortcode-accordion \" style=\"position: relative;\" >\n        <a class=\"shortcode-accordion__trigger\" data-header=\"Submission Criteria_1\" href=\"#\">\n      <div class=\"shortcode-accordion__header\">\n          <h4>Submission Criteria <span class=\"screen-reader-text\">Accordion Open<\/span><\/h4>\n          <span class=\"shortcode-accordion__header__arrow\"><\/span>\n      <\/div>\n    <\/a>\n    <div class=\"shortcode-accordion__body\">\n        <!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<html><body>\n\n<p style=\"text-align: center;color: #800080\"><strong>***Feature Events may be subject to approval by the NAU<em>go<\/em> Steering Committee.***<\/strong><\/p>\n<p>Any University Partners requesting a feature event to be published via NAU<em>go<\/em> to promote a NAU event(s) must submit that event(s) to the NAU Events Calendar by the deadline.<\/p>\n<p>Featured Events will be limited to events which are newsworthy or potentially of interest to the majority of the users in the current experience. Decisions about what to include in Featured Events rests with the Student Affairs Campus Life Communications team, aided by the following criteria:<\/p>\n<ul>\n<li>The event(s) advertised in the Featured Event should be relevant to the broader community that is being served by the experience (examples include Welcome Week, Homecoming, Veterans Week)<\/li>\n<li>The Featured Event must be relevant to the experience (we wouldn&rsquo;t include an on-campus career fair in the Online experience, but might for the Flagstaff experience)<\/li>\n<\/ul>\n<p>Requests that meet the criteria will be prioritized based on institutional priorities.<br>\n<\/p>\n\n    <\/body><\/html>\n\n    <\/div>\n<\/div>\n\n        <!-- shortcode-accordion -->\n<div class=\"shortcode-accordion shortcode-accordion--closed\" style=\"position: relative;\" >\n        <a class=\"shortcode-accordion__trigger\" data-header=\"Benefits_2\" href=\"#\">\n      <div class=\"shortcode-accordion__header\">\n          <h4>Benefits <span class=\"screen-reader-text\">Accordion Closed<\/span><\/h4>\n          <span class=\"shortcode-accordion__header__arrow\"><\/span>\n      <\/div>\n    <\/a>\n    <div class=\"shortcode-accordion__body\">\n        <!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<html><body>\n\n<p style=\"text-align: center;color: #800080\"><strong>***Feature Events may be subject to approval by the NAU<em>go<\/em> Steering Committee.***<\/strong><\/p>\n<p>The NAU<em>go<\/em> Feature Event accessed via the NAU<em>go<\/em> home screen will be seen by 10s of thousands of our students, faculty, and staff, more than any other digital production.<br>\n<\/p>\n\n    <\/body><\/html>\n\n    <\/div>\n<\/div>\n\n        <!-- shortcode-accordion -->\n<div class=\"shortcode-accordion shortcode-accordion--closed\" style=\"position: relative;\" >\n        <a class=\"shortcode-accordion__trigger\" data-header=\"Implementation_3\" href=\"#\">\n      <div class=\"shortcode-accordion__header\">\n          <h4>Implementation <span class=\"screen-reader-text\">Accordion Closed<\/span><\/h4>\n          <span class=\"shortcode-accordion__header__arrow\"><\/span>\n      <\/div>\n    <\/a>\n    <div class=\"shortcode-accordion__body\">\n        <!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<html><body>\n\n<p style=\"text-align: center;color: #800080\"><strong>***Feature Events may be subject to approval by the NAU<em>go<\/em> Steering Committee.***<\/strong><\/p>\n<ul>\n<li>To submit an event, please see the NAU Events Calendar <a href=\"https:\/\/in.nau.edu\/web\/events-info\/\">Submitting Events<\/a> page.<\/li>\n<li>To request a feature event on NAU<em>go<\/em>, please visit the <a href=\"https:\/\/in.nau.edu\/naugo\/content-request-form\/\">Content Request Form<\/a>.<\/li>\n<\/ul>\n\n\n    <\/body><\/html>\n\n    <\/div>\n<\/div>\n\n        <!-- shortcode-accordion -->\n<div class=\"shortcode-accordion shortcode-accordion--closed\" style=\"position: relative;\" >\n        <a class=\"shortcode-accordion__trigger\" data-header=\"Content Guidelines_4\" href=\"#\">\n      <div class=\"shortcode-accordion__header\">\n          <h4>Content Guidelines <span class=\"screen-reader-text\">Accordion Closed<\/span><\/h4>\n          <span class=\"shortcode-accordion__header__arrow\"><\/span>\n      <\/div>\n    <\/a>\n    <div class=\"shortcode-accordion__body\">\n        <!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<html><body>\n\n<p style=\"text-align: center;color: #800080\"><strong>***Feature Events may be subject to approval by the NAU<em>go<\/em> Steering Committee.***<\/strong><\/p>\n<h5>Website vs. Mobile App Text Content<\/h5>\n<p>Text content on websites is consumed by users in a very different way than on mobile apps.<\/p>\n<p>NAU.edu is primarily used to provide detailed information and was designed to be viewed in a wide, desktop browser format. This is an opportunity to provide blocks of content such as historical context, emotive language, and longer descriptions.<\/p>\n<p>NAU<em>go<\/em> is used to perform tasks and provide interactive functionality. Users do not expect that they will spend a lot of time reading paragraphs of content on the app (and they will simply skip over it without reading it!). They use NAU<em>go<\/em> to get more transactional data such as time, date, and location of an event. Therefore, we recommend that large blocks of text be reserved for the website and your app text content be brief and to the point.<\/p>\n<h5>Text Content Tips &amp; Tricks<\/h5>\n<p>Want your content to be easily consumed by your users?<\/p>\n<p>Instead using a comma separated list in a paragraph, try a bulleted list. Bulleted lists can help readers digest content quickly and efficiently. Readers may also perceive the bullets as shortcuts to important information.<\/p>\n<p>Visual content is a good way of breaking up text content. Using images, videos, or graphics to break up text content provides more visual interest and makes text feel less intimidating.<\/p>\n<h5>Let the NAUgo Design Team Help!<\/h5>\n<p>We know that you are the expert in planning your event, not in the finer points of app content design. But, don&rsquo;t worry, our expert designers are here to help!<\/p>\n<p>We want to promote your event in the best way possible for our users. When we receive content that is not easily transformed to an app screen, we may need to make some changes while retaining the spirit of the original message. This may mean that we have to make some small changes so that we can stay within our brand guidelines. But NOTHING goes live without your final approval. Typically, compromises are made on both sides yielding the best result.<\/p>\n\n\n    <\/body><\/html>\n\n    <\/div>\n<\/div>\n\n    <\/div>\n\n<\/body><\/html>\n\n    <\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>NAUgo Policies &amp; Guidelines<\/p>\n","protected":false},"author":209,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","ring_central_script_selection":"","footnotes":""},"class_list":["post-455","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/in.nau.edu\/naugo\/wp-json\/wp\/v2\/pages\/455","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/in.nau.edu\/naugo\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/in.nau.edu\/naugo\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/in.nau.edu\/naugo\/wp-json\/wp\/v2\/users\/209"}],"replies":[{"embeddable":true,"href":"https:\/\/in.nau.edu\/naugo\/wp-json\/wp\/v2\/comments?post=455"}],"version-history":[{"count":64,"href":"https:\/\/in.nau.edu\/naugo\/wp-json\/wp\/v2\/pages\/455\/revisions"}],"predecessor-version":[{"id":1232,"href":"https:\/\/in.nau.edu\/naugo\/wp-json\/wp\/v2\/pages\/455\/revisions\/1232"}],"wp:attachment":[{"href":"https:\/\/in.nau.edu\/naugo\/wp-json\/wp\/v2\/media?parent=455"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}