Salesforce receives new feature
Salesforce, the student recruitment and engagement tool used by Admissions, Advising and others, was updated to include a new feature called TargetX. This add-on will improve how Admissions manages recruitment and events by providing better visibility into student engagement information in the system.
The goal is to integrate student events into Salesforce so that information about a student’s involvement on campus can be captured and utilized for retention and recruitment efforts.
TargetX was successfully installed in January of 2019, with more features being activated later in the semester.