{"id":95,"date":"2024-04-09T20:44:00","date_gmt":"2024-04-09T20:44:00","guid":{"rendered":"https:\/\/nau.edu\/brand-strategic-communications\/?p=95"},"modified":"2025-01-29T19:56:04","modified_gmt":"2025-01-29T19:56:04","slug":"la-cuesta-collection-axe","status":"publish","type":"post","link":"https:\/\/in.nau.edu\/brand-strategic-communications\/blog\/la-cuesta-collection-axe\/","title":{"rendered":"The Vault \u2013 La Cuesta: the Axe"},"content":{"rendered":"\n<p>Iterations of an axe mark date as far back as 1978. Our inspiration came from the 1979 NAU Wrestling team uniform singlets. Other variations of this style of logo were also seen on football helmets.<\/p>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/in.nau.edu\/brand-strategic-communications\/wp-content\/uploads\/2024\/12\/1978-Page-35-Mens-Wrestling-Team-1024x645-1.jpg\" alt=\"Northern Arizona University's Lumberjack Wrestling team sporting &quot;the Axe&quot; in 1978.\" class=\"wp-image-96\" width=\"646\" height=\"407\" srcset=\"https:\/\/in.nau.edu\/wp-content\/uploads\/sites\/308\/2024\/12\/1978-Page-35-Mens-Wrestling-Team-1024x645-1.jpg 1024w, https:\/\/in.nau.edu\/wp-content\/uploads\/sites\/308\/2024\/12\/1978-Page-35-Mens-Wrestling-Team-1024x645-1-300x189.jpg 300w, https:\/\/in.nau.edu\/wp-content\/uploads\/sites\/308\/2024\/12\/1978-Page-35-Mens-Wrestling-Team-1024x645-1-768x484.jpg 768w\" sizes=\"auto, (max-width: 646px) 100vw, 646px\" \/><figcaption>1978 Lumberjack Wrestling team.<\/figcaption><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/in.nau.edu\/brand-strategic-communications\/wp-content\/uploads\/2024\/12\/Axe-Logo-Program-802x1024-1.png\" alt=\"An official program for N A U football from 1970 featuring &quot;the Axe.&quot;\" class=\"wp-image-97\" width=\"643\" height=\"821\" srcset=\"https:\/\/in.nau.edu\/wp-content\/uploads\/sites\/308\/2024\/12\/Axe-Logo-Program-802x1024-1.png 802w, https:\/\/in.nau.edu\/wp-content\/uploads\/sites\/308\/2024\/12\/Axe-Logo-Program-802x1024-1-235x300.png 235w, https:\/\/in.nau.edu\/wp-content\/uploads\/sites\/308\/2024\/12\/Axe-Logo-Program-802x1024-1-768x981.png 768w\" sizes=\"auto, (max-width: 643px) 100vw, 643px\" \/><figcaption>1970 Official Program NAU Football<\/figcaption><\/figure><\/div>\n\n\n\n<div style=\"height:36px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery aligncenter columns-2 wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"199\" height=\"300\" src=\"https:\/\/in.nau.edu\/brand-strategic-communications\/wp-content\/uploads\/2024\/12\/Retro-Axe-Logo-Gold-SST-CLEAN-199x300-1.png\" alt=\"&quot;The Axe,&quot; a N A U symbol from the 1970s featured on a shirt from the La Cuesta Collection by College Vault.\" data-id=\"98\" data-full-url=\"https:\/\/in.nau.edu\/brand-strategic-communications\/wp-content\/uploads\/2024\/12\/Retro-Axe-Logo-Gold-SST-CLEAN-199x300-1.png\" data-link=\"https:\/\/in.nau.edu\/brand-strategic-communications\/?attachment_id=98\" class=\"wp-image-98\"\/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"222\" height=\"300\" src=\"https:\/\/in.nau.edu\/brand-strategic-communications\/wp-content\/uploads\/2024\/12\/Axe-Logo-SST-CLEAN-222x300-1.png\" alt=\"&quot;The Axe,&quot; a N A U symbol from the 1970s featured on a shirt from the La Cuesta Collection by College Vault.\" data-id=\"99\" data-full-url=\"https:\/\/in.nau.edu\/brand-strategic-communications\/wp-content\/uploads\/2024\/12\/Axe-Logo-SST-CLEAN-222x300-1.png\" data-link=\"https:\/\/in.nau.edu\/brand-strategic-communications\/?attachment_id=99\" class=\"wp-image-99\"\/><\/figure><\/li><\/ul><\/figure>\n\n\n\n<p>All images courtesy of&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/libraryguides.nau.edu\/c.php?g=770465\" target=\"_blank\">Cline Library Special Collections and Archives<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Iterations of an axe mark date as far back as 1978. Our inspiration came from the 1979 NAU Wrestling team uniform singlets. Other variations of this style of logo were also seen on football helmets. All images courtesy of&nbsp;Cline Library Special Collections and Archives.<\/p>\n","protected":false},"author":14,"featured_media":567,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[2,4,5],"tags":[],"class_list":["post-95","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-la-cuesta-collection","category-trademark-licensing"],"acf":[],"_links":{"self":[{"href":"https:\/\/in.nau.edu\/brand-strategic-communications\/wp-json\/wp\/v2\/posts\/95","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/in.nau.edu\/brand-strategic-communications\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/in.nau.edu\/brand-strategic-communications\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/in.nau.edu\/brand-strategic-communications\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/in.nau.edu\/brand-strategic-communications\/wp-json\/wp\/v2\/comments?post=95"}],"version-history":[{"count":3,"href":"https:\/\/in.nau.edu\/brand-strategic-communications\/wp-json\/wp\/v2\/posts\/95\/revisions"}],"predecessor-version":[{"id":568,"href":"https:\/\/in.nau.edu\/brand-strategic-communications\/wp-json\/wp\/v2\/posts\/95\/revisions\/568"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/in.nau.edu\/brand-strategic-communications\/wp-json\/wp\/v2\/media\/567"}],"wp:attachment":[{"href":"https:\/\/in.nau.edu\/brand-strategic-communications\/wp-json\/wp\/v2\/media?parent=95"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/in.nau.edu\/brand-strategic-communications\/wp-json\/wp\/v2\/categories?post=95"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/in.nau.edu\/brand-strategic-communications\/wp-json\/wp\/v2\/tags?post=95"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}