{"id":54,"date":"2026-01-08T17:58:14","date_gmt":"2026-01-08T17:58:14","guid":{"rendered":"https:\/\/in.nau.edu\/academic-affairs-marketing\/?page_id=54"},"modified":"2026-02-03T16:33:48","modified_gmt":"2026-02-03T16:33:48","slug":"services-overview","status":"publish","type":"page","link":"https:\/\/in.nau.edu\/academic-affairs-marketing\/services-overview","title":{"rendered":"Services overview"},"content":{"rendered":"

Services overview<\/h1>\n

Support for clear, consistent, student-focused communication<\/h2>\n

Academic Affairs Marketing (AAM) provides strategic support, tools, and collaboration to help colleges and units communicate with clarity and intention. Explore our services below to understand how we can help you plan, create, and deliver effective, student-centered communications.<\/p>\n

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Content strategy<\/h3>\n

Plan and develop clear, consistent copy for campaigns, retention communications, and brand-aligned messaging.<\/p>\n

Learn more about content strategy<\/a><\/h4>\n<\/div><\/div>\n
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Digital marketing<\/h3>\n

Strengthen your online presence through support for web content, blogging, social media integration, digital campaigns, and analytics insights.<\/p>\n

Learn more about digital marketing<\/a><\/h4>\n<\/div><\/div>\n
\n
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Strategic planning<\/h3>\n

Translate goals into actionable communication strategies using best practices, institutional alignment, and collaborative planning.<\/p>\n

Learn more about strategic planning<\/a><\/h4>\n<\/div><\/div>\n
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SWOT analysis<\/h3>\n

Facilitated sessions and tools to understand your unit\u2019s strengths, challenges, opportunities, and risks\u2014creating a foundation for meaningful, actionable planning.<\/p>\n

Learn more about SWOT analysis<\/a><\/h4>\n<\/div><\/div>\n
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Brand implementation<\/h3>\n

Apply your college\u2019s brand voice, pillars, and personality consistently across communications while maintaining alignment with NAU\u2019s broader identity.<\/p>\n

Learn more about brand implementation<\/a><\/h4>\n<\/div><\/div>\n
\n
\n

Marketing consultation<\/h3>\n

Work one-on-one with higher-ed marketing experts to refine goals, messaging, strategy, and measurement for new or ongoing initiatives.<\/p>\n

Learn more about marketing consultation<\/a><\/h4>\n<\/div><\/div>\n
\n
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Website support<\/h3>\n

Get help planning, organizing, editing, and updating your unit\u2019s website. We also make updates directly for units without internal web editing capacity.<\/p>\n

Learn more about website support<\/a><\/h4>\n<\/div><\/div>\n\n
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Contact Academic Affairs Marketing<\/h3>\n <\/div>\n
\n \n
\n <\/i>\n Email:<\/span>\n <\/div>\n
aamarketing​@nau.edu<\/div>\n <\/a>\n <\/div>\n<\/div>\n\n\n<\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"

Services overview Support for clear, consistent, student-focused communication Academic Affairs Marketing (AAM) provides strategic support, tools, and collaboration to help colleges and units communicate with clarity and intention. Explore our services below to understand how we can help you plan, create, and deliver effective, student-centered communications.<\/p>\n","protected":false},"author":36,"featured_media":90,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","ring_central_script_selection":"","footnotes":""},"class_list":["post-54","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/in.nau.edu\/academic-affairs-marketing\/wp-json\/wp\/v2\/pages\/54","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/in.nau.edu\/academic-affairs-marketing\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/in.nau.edu\/academic-affairs-marketing\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/in.nau.edu\/academic-affairs-marketing\/wp-json\/wp\/v2\/users\/36"}],"replies":[{"embeddable":true,"href":"https:\/\/in.nau.edu\/academic-affairs-marketing\/wp-json\/wp\/v2\/comments?post=54"}],"version-history":[{"count":20,"href":"https:\/\/in.nau.edu\/academic-affairs-marketing\/wp-json\/wp\/v2\/pages\/54\/revisions"}],"predecessor-version":[{"id":354,"href":"https:\/\/in.nau.edu\/academic-affairs-marketing\/wp-json\/wp\/v2\/pages\/54\/revisions\/354"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/in.nau.edu\/academic-affairs-marketing\/wp-json\/wp\/v2\/media\/90"}],"wp:attachment":[{"href":"https:\/\/in.nau.edu\/academic-affairs-marketing\/wp-json\/wp\/v2\/media?parent=54"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}